HP offers the following solutions at no added cost for partners.
- HP PRODUCT EXPERIENCE:
Also known as “Rich inline”, “Below-the-fold”, or “A+”, HP’s enhanced product experience delivers accurate and compelling SKU level content right onto partner’s product detail pages, where shoppers are not taken away from the shopping experience. The adoption of product content syndication is proven to increase customer’s engagement and drive conversion with an add-to-carts uplift of up to 16%.
Additionally, to the rich inline SKU-level content, there are two value-added tools:
- Cross Sell Solution:
Recommended HP services, supplies and accessories for HP HW devices (i.e. Laptops will get all compatible care packs and accessories). It requires partner’s catalog feed to ensure there’s a real time check against price and inventory. Available as standalone logo that can be placed and as embedded module in the Inline Rich Content.
- Up Sell Solution:
Makes it easy for your customers to compare and purchase similar products, by offering some upgrade opportunities. It requires partner’s catalog feed to ensure there’s a real time check against price and inventory. Available only as an embedded module in the Inline Rich Content.
Product Coverage: While all main HP product categories and most of countries and languages are covered, we encourage users to reach out to our support team to ask for a specific country, language, or product coverage.
Support: http://syndication.hpcontent.com/support/tickets/new
- BRAND SHOWCASE:
With the syndicated HP Brand Showcase, you can accelerate your digital go-to-market growth and readiness. This automated content allows you to display HP products, services, solutions on your website.
Always up-to-date and at no cost, this informational microsite with premium content helps you create consideration and preference, drive traffic to your website and supports your social media efforts.
To see a demo website go to: https://syndication.inc.hp.com/inpage/content/showcase/us/en/index.html
Available Languages: English, Spanish, German, French, Italian, Swedish, Danish, Dutch, Norwegian, Finnish, Turkish, Thai and Vietnamese.